Sabtu, 27 Juni 2015

Design Sprint: A Practical Guidebook for Building Great Digital Products,

Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

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Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax



Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

Read Online Ebook Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

With more than 500 new apps entering the market every day, what does it take to build a successful digital product? You can greatly reduce your risk of failure with design sprints, a process that enables your team to prototype and test a digital product idea within a week. This practical guide shows you exactly what a design sprint involves and how you can incorporate the process into your organization.

Design sprints not only let you test digital product ideas before you pour too many resources into a project, they also help everyone get on board—whether they’re team members, decision makers, or potential users. You’ll know within days whether a particular product idea is worth pursuing.

Design sprints enable you to:

  • Clarify the problem at hand, and identify the needs of potential users
  • Explore solutions through brainstorming and sketching exercises
  • Distill your ideas into one or two solutions that you can test
  • Prototype your solution and bring it to life
  • Test the prototype with people who would use it

Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

  • Amazon Sales Rank: #220757 in eBooks
  • Published on: 2015-09-28
  • Released on: 2015-09-28
  • Format: Kindle eBook
Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

About the Author

The CEO and Co-Founder of Boston-Based User Experience Agency Fresh Tilled Soil, Richard wears the strategic hat around the office. He's worked his way up the web marketing food chain, starting with online ad sales at MultiChoice, Africa’s largest TV and Internet media business. Richard was in the thick of it during the heady dot-com years, founding Acceleration, an international e-marketing business headquartered in London. He has never met a whiteboard he didn't like.

In a world of hyper-specialization, C. Todd stands in the intersections and sees the connections that revolve around us. As an Innovation Architect at Constant Contact's InnoLoft, he facilitates product and service design sprints for a wide range of external startups and internal product teams. C. Todd is also a member of the adjunct faculty at Madrid's prestigious IE Business School where he teaches courses on Creativity, Innovation, Design-Thinking and Communication.

After a career in user experience design and research at companies like Microsoft and Nuance, Trace then became a developer at Pivotal Labs, and is now a Managing Director at thoughtbot. He has facilitated numerous product design sprints, and is an author and maintainer of thoughtbot's design sprint methodology repository. He's brought Lean and Agile methodology to many large companies and small startups, helping teams to focus, prioritize, and become happy and productive.


Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

Where to Download Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

Most helpful customer reviews

3 of 3 people found the following review helpful. Appears to be a solid formula for effective change By atmj This is not my first book about this method of design (Lean Design). However it is probably one of the first one I’ve read that thoroughly outlines “How” to do it.The book contains several chapters that do tout, what a design sprint but these are minimal.Also the book has a lot of pictures of design sprints in action, the post-it notes, huddling around tables and such. They are all appropriately placed so you get a sense of what is going on in each section. The book is also well designed and the overall design of the book is well considered, with the pictures interspersing the text and graphical representations of the concepts as well.What I like about this book was, the prose filled in the story and at the end of each chapter was a takeaway for that chapter. Sometimes it is nice to page back and review a concept.I also like the primer on how to peel post-its so they don’t curl… There are a lot of practical and alternative methods noted within.It is hard to say how effective this book is until it is put in practice. I know I will be referring to it for some direction as we are trying to use this method of design in our organization. Unfortunately with any new “method”, you get out of it, what you put into it. If you don’t do the checks and balances, you end up with “same old, same old”. But if you do follow the practice you have a real chance of effective change.Key, to me is the definition of what problem you are trying to solve for the user and then the resultant testing, to see if you have created something that addresses your fundamental design question, or at least provided a feature people want. Without that it is change for change’s sake. This book seems to be leading you to do the right things at the right time, if followed.FORWARD****Why care about design sprintsPREFACE****The objectives of this book****Who this book is for: The product professional****We wrote this book using a design sprint****How this book is organized****AcknowledgementsTHE WHAT, WHY, WHEN AND HOW OF DESIGN SPRINTS****Chapter 1: What is a design sprint****Chapter 2: When (and when not to) do a design sprint****Chapter 3: How to approach design sprints****Chapter 4: Before the design sprints, make a plan****Chapter 5: Phase 1: Understand****Chapter 6: Phase 2: Diverge****Chapter 7: Phase 3: Converge****Chapter 8: Phase 4: Prototype****Chapter 9: Phase 5: Test****Chapter 10: After the design sprint: Capture, Iterate and Continue****Index

3 of 3 people found the following review helpful. A step-by-step guide to design processes... for experts and newbies alike. By p.esteves Whether you have ample experience in design thinking methodology or you are about to embark on your first product/service design process, this book will be helpful. And while it won't explore or explain concepts and principles, it provides an effective "How to" methodology and step-by-step approach to lead a design process with your teams or clients. From simple pro tips like stocking up supplies and preparing the "sprint kits", to enticing ideas and exercises to effective brainstorming, prototyping, and testing, this book is full of proven tools.I particularly liked the flexibility it provides to design your own design sprint. The authors did a great job in recommending different formats and durations, pitfalls and common mistakes to avoid, and a "toolbox" approach: you pick the right tools for the job from all the options they document very thoroughly. Despite the book's title, me and my team used some of the exercises and recommendations to drive non-digital innovation processes.

3 of 3 people found the following review helpful. UX / UI version of a (programming) sprint By Someone What's a sprint in the development world? It's basically focusing on accomplishing a specific piece of work within one to three weeks? The main difference between a design sprint and the traditional programming sprint are really small details where the latter focuses on implementing logic and actual functionality while the other focuses more on usability specifically why we need specific functionality and how it should work for the end user.[Good]This book gives you the framework for implementing this sprint in your team and company (i.e. managing the process) which is basically 1. analyze the problem 2. implement 3. test 4. analyze the delivered solution[Bad]This book isn't going to teach you basic design principles. There are other books for that.

See all 16 customer reviews... Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax


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Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax
Design Sprint: A Practical Guidebook for Building Great Digital Products, by Richard Banfield, C. Todd Lombardo, Trace Wax

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